Innovation and new product launches by Sido Muncul in the first half of 2020 positively impacted the company’s performance. SIDO recorded an increase by 3.5% YoY from IDR1.40 trillion to IDR1.46 trillion. Meanwhile, net profit succeeded in increasing by 11% to IDR414 billion. Innovation can also expand market share, and the launch of new products by SIDO can be a positive catalyst to the future.